Total Product Blueprint - Brendon Burchard
tags:: on/online-courses Creatorpeneur Marketing
author:: Brendon Burchard
The Business Model
Strategy
Your heart has to be in it.
Think years ahead.
The strategy: Consistent Communication
Your struggles often come freom lack of consistency.
I'm here because I'm a very patient man.o
A modern thought leader business only comes from email.
Weekly Value
(Blog post) & video.
You should be able to leverage it all week long.
Social Media
4x daily posts.
Save and recycle posts.
Funnel sequence
OVO
Start with 1 funnel and add more.
Reporting
Think as a manager of a business. You have to know how things are working.
Offer Set
Make sure you have a modern offer set.
Re-shoot old videos (at least the sales process).
Subscription / continuity / membership is an incredible thing to sell. If you know what your income is going to be, you can make a budget.