Skip Kelly social

up:: Mindvalley University 2022
tags:: #source/lecture
author:: Skip Kelly

Distilled notes from Laura

Move your hips

Pattern:

• Hit
• Hit
• Surprise / funny

You have 3 seconds to capture attention. Start with surprise.

Types of content:

• Funny, to prove you're a good person
• Educational, main transformational
• Loving, if you're good just do one a month. People want to hug you.

Create content with a vision. Vision has to be extremely clear.

Share statistics, it's nice.

Getting testimonials

• How were you before this?
• Why did you do this?
• How did it make you feel?
• Struggle before this
• Vision of how this would be
• Moment where you felt wow
• What are they going to do different
• What would they say to others who want to but are not sure
• get your testimonial to the emotion you want them to feel

Talk deeply, more intimately with interviewer. Gentle, soft, close.