Framework of a Presell

tags:: #source/article Marketing
author:: The Modern Marketing System Sphere of Influence
Source

Here are the main components that make up the framework of a good presell:

• The Hook (The Big Marketing Idea)
• Authority
• Advanced Strategy of Preeminence
• Story-Powered Context & Cognitive Framing
• Commitment & Consistency
• Chain of Beliefs
• Fascination
• Educational Content